After being briefed I started by looking for some playful and colourful designs to get some inspiration for my own designs.
I really liked the complimentary colours used in these designs. Also, I liked the interactivity that the spaces provided on the postcards this fits the brief of encouraging people to get involved. Additionally, the simplicity of the sans serif type and iconography works really well here, drawing the eye without being too busy.
These posters are what the SU wanted the officer roles to look like. They liked the use of the text framing the page and drawing your eye around it as well as the boldness of the colours. Again the simplicity shines through here, not having a complex design letting the illustrations and text do the talking.
These series of posters really inspired movement. The use of huge chevrons draws the eye on and on and on to the next poster. I also really like this contrasting colour palette that they have used, perhaps in my designs I could have a series of posters like this that linked together.
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